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BMS5506 Consumer Behaviour: Home

A guide to useful resources for BMS5506 Consumer Behaviour

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  • Recommended Course Readings
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  • Consumer Insights Individual Assignment III
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This subject guide covers resources available mainly at NUS Libraries. This is a selected list of materials for students who are taking BMS5506: Consumer Behaviour as they embark on the exciting journey of discovering consumer insights.

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Resource Librarian

Su Yian Kho's picture
Su Yian Kho

Hon Sui Sen Memorial Library Reference Office

Tel: 6516 1280